Download the latest hydrogen guide, which highlights innovative solutions from the Dutch hydrogen sector and features ambitious Dutch companies and flagship projects ready to drive the European and global hydrogen market forward.

Download the Dutch Offshore Wind Innovation Guide 2026, which highlights innovative solutions from the Dutch offshore wind sector and features ambitious Dutch companies and flagship projects ready to drive the European and global offshore wind market forward.

The textile industry is ready for a transformation. For decades, it has leaned on oil-based synthetics and animal-derived fibres, materials that cost the planet more than they should.

Every day, hairdressers sweep away kilos of hair that could be something more. Strong, renewable, and full of keratin, the same protein found in wool, human hair is one of the most underused biomaterials on Earth. We collect these clippings, clean and process them using gentle, low-energy methods, and spin them into ādara®, the first commercial fibre of the Human Material Loop.
 

Durable, traceable, and kind to the planet

Made entirely from upcycled human hair, ādara® offers the warmth and softness of wool without the cruelty, plastics, or allergens. It’s naturally fire-retardant, antibacterial, and hypoallergenic. It regulates temperature and moisture, making it ideal for interiors and textiles that feel as good as they do good. Each strand of ādara® is fully traceable, from the salon floor to the final fabric roll. By collaborating directly with hairdressers, The Human Material Loop builds a transparent and ethical supply chain.
 

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ādara® is a 100% biobased protein fiber created for interiors. 
 

The Human Material Loop process uses mild salts and low temperatures, reducing energy use while keeping the natural strength of keratin intact. No toxins, no microplastics, just a clean loop of human material turned into high-performance textiles. Every step is tracked, and a digital product passport is in the works to show the complete journey of their material.
 

It's not just rethinking fibres, The Human Material Loop is rethinking responsibility. How they source, produce, and value materials in design. With ādara®, it offers architects, interior designers, and textile innovators a tangible path toward a circular future. The Human Material Loop shows their innovation at Architect@Work, Workspace Design Show, Heimtextil, and more. If you’re a designer seeking sustainable materials, or an investor ready to back a radical, scalable solution, take a look and join them. Because the next revolution in textiles isn’t synthetic. It’s human.
 

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#newdutch is a mentality, a movement, and an international platform for Dutch innovation.

Get in touch

Does #newdutch spark an interest or a golden idea with you? We love hearing from you! You can email us at newdutch@nlbranding.nl
 

The Netherlands and Hauts-de-France are natural partners for smarter, more sustainable urban mobility. In 2025, our countries have committed to deepening economic ties, and Northern France, is investing in transformation: Lille is scaling sustainable mobility with EU support, while rapid industrial growth around Dunkirk will generate tens of thousands of jobs, raising urgent questions about infrastructure capacity, accessibility, and liveability.

Given the surge in transport demand in coming decades, fast‑growing areas like Dunkirk and Lille believe that existing infrastructure will not be sufficient without systemic upgrades. The Netherlands, as one of the most densely populated and industrialised countries in Europe, has dealt with many of these challenges in one form or another.

The Dutch mobility system today integrates innovative multimodal transport networks, emphasizing sustainability through electrification and zero-emission vehicles, supported by public transport, cycling, and urban logistics solutions. Deepening our partnership will accelerate smart and sustainable mobility, standardise data and infrastructure, strengthen European value chains, and create high-quality jobs. All while delivering cleaner air, safer streets, and better access for citizens and businesses.

Additional resouces

Morocco and the Netherlands are working together to strengthen sustainable water management. Both countries have developed valuable experience in using water efficiently, reusing water, and implementing smart irrigation and treatment solutions. Bringing together practical know-how and creative approaches, both countries are shaping smarter and more sustainable ways to manage water.

This mission brings Dutch and Moroccan partners together to exchange knowledge and create new opportunities for collaboration. From efficient irrigation and water reuse to desalination and sustainable water management in agriculture, the mission opens new avenues for cooperation and long-term partnerships.

By combining strengths and ambition, both countries aim to drive forward a water sector that is innovative, resilient, and sustainable. United in purpose, Morocco and the Netherlands are building a future that supports water security, economic growth, and environmental responsibility.

Partnering for a water-secure future!