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Growy Horticulture specialist

When high-rise meets fertile soil

In the heart of Amsterdam, where creativity meets sustainability, Growy is redefining the future of farming. This innovative company is using AI-driven, fully automated vertical farming technology. Turning urban spaces into high-efficiency food-producing hubs. This approach addresses global food security challenges with local, sustainable solutions. With a mission to make fresh, organic food accessible to all, Growy is helping shape a greener, self-sufficient future for cities around the world.

Growy’s approach is simple yet groundbreaking: bringing farming directly to urban spaces. Vertical farming systems are designed for unused areas like rooftops and warehouses. These systems rely on hydroponics, a soil-free method that relies on nutrient-rich water. With AI-powered monitoring, Growy ensures plants get the right nutrients, water, and light needed for optimal plant growth, while automation minimises labour costs. This method allows fresh vegetables and herbs to be grown in small spaces. It cuts down on long supply chains and land-intensive farming. A method that is perfect for cities like Amsterdam, where available land is scarce but the need for local, fresh produce is high.

A sustainable, local, and efficient solution

What sets Growy apart is its strong focus on research and innovation. Collaborating with Wageningen University, a global leader in agricultural science, Growy continuously refines its methods to enhance plant growth and improve energy efficiency. Vertical farming requires 90% less water and zero pesticides. By removing the carbon footprint of transporting food, Growy helps combat climate change while providing fresh produce right where it’s needed.

The system is fully integrated, including automated irrigation, energy-efficient lighting, and climate control, allowing urban residents to grow their own food year-round. This technology makes fresh, organic produce accessible to more people, especially in bustling cities. It offers a great opportunity for young professionals. They get to work in an industry that combines technology, sustainability, and tackles the challenges of global food security.


Farming the Future: one rooftop at a time

As global populations rise and urbanisation accelerates, solutions like Growy’s are becoming increasingly important. Their vertical farming model solves the issue of land scarcity while contributing to food security in urban areas. The technology is adaptable, for small urban farms to larger city-wide projects, allowing cities to build self-sufficient food ecosystems that reduce environmental impact.

Growy is a great example of Dutch innovation driving positive change. And that’s not just a possibility, it’s necessary. Their scalable technology integrates seamlessly with existing urban spaces, turning rooftops into green spaces that produce fresh food. The company proves through scientific research and environmental responsibility that there’s room for fertile soil, even in the most urbanised areas. Creating opportunities for young people to contribute to a sustainable future, one rooftop at a time. Growy is farming the future.

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